A network of locally based skills
One of the pillars on which a company business development should be based is expansion on foreign markets. That’s easy to say. A little harder to do it! Why? With the birth of OpenBridge Partners we decided to give an answer to this simple question by putting ourselves there. A clear, concrete answer and, above all, an answer based on our more than ten years work experiences.
Why isn’t it so easy to enter foreign markets and develop a business effectively?
Opening a foreign market is one of the most important investments a company can make. An investment that should only be done after having acquired full awareness of the new competitive environment in which you will bring your products or services. Concretely, you will have to deal with different consumption behaviors, as well as different culture, language, commercial regulations and laws. All these challenges are no small feat. We have often seen companies decide on the basis of the entrepreneur’s “instinct”. Sometimes processing information collected during a business trip in the new country. Sometimes after after listening to the stories of friends and colleagues who had been there. Recent studies have shown that almost 3 out of 4 projects were defined “a failure” by the entrepreneurs themselves, three years after the beginning of the internationalization experience.
Internationalization processes must be based on market analysis, strategic plans and well-made actions plans. But all these tasks are not enough to success. Our experience tells us that the real “key to success”, what really makes the difference, is the possibility of using and being supported by local services. Services directly provided by people constantly present in the target country, throughout the business development process. Services provided by local professionals who perfectly know the environment in which you move and, therefore, allow you to act quickly, minimizing the risks of your investment. Much more. Professionals who have a direct link with similar professionals in the country where the company has the headquarter. The experience gained in the last ten years and the opportunity to share our network of professional partners in Italy, Spain, France, England, Ireland, Poland, Germany, Romania, United Arab Emirates, China, Russia, Belarus, Ukraine and other Eastern European countries allows us to offer our customers a reliable service to accompany the opening of foreign markets.
That is what internationalization means to us. An open bridge between two distant places. A bridge that lies on secure bases. On the left side and on the right one, too. A bridge that allows you to achieve success thanks to the people who interact with it.
In this way we deal with internationalization. Personally, building viable and safe bridges that allow rapid and profitable commercial expansion. Bridges based on relationships of mutual trust that generate stable links between the past, the present and the future. Bridges that encourage exchanges of ideas, increase knowledge and, above all, create value for our client companies and their new customers in new markets.
Do not hesitate to contact us, if you wish or have the pleasure to examine with us the internationalization project of your company. It will be a pleasure for us to make your knowledge, listen to your needs and support you concretely in pursuing the goals that you have set.
Follow us on: https://www.openbridgepartners.com/
OpenBridge Partners: a concrete support for companies, startups and for those who have a business idea to develop.
Pavlo Polishchuk, Emilio Nava
